We all know about Black Friday (my sister has worked at Target for years and she’s still amazed at what she witnesses there the day after Thanksgiving) and Cyber-Monday, next week marks the inauguration of Small Business Saturday. It’s the Saturday after Thanksgiving, this year November 27th, the perfect day to patronize the small businesses that our the backbone of our communities. Small businesses not only supply jobs, but they provide the flavor that make each of our towns and cities unique. Of course, my small business of choice is always a bookstore.
In an effort to kick start the movement, American Express is backing it big time. Click on the Facebook page and for everyone who “likes” the page, American Express will donate $1 to Girls, Inc., up to $500,000. I love this charity, so please head over and click. Who couldn’t use a little extra money during the holiday season? American Express will credit $25 to cardholders who shop at small businesses on Small Business Saturday. You must enroll to receive the credit and enrollment is limited.
Drag yourself from the Thanksgiving leftovers and the football games, pop into a local business and find a gift for someone on your list. Help your community, whittle away at your holiday ‘to dos,’ and take advantage of a little credit from American Express.