While the hue and cry is that e-readers are the end of books and bookstores as we know them, there are a growing number of voices that are discussing innovative ways to attract readers of every format without eliminating any options. As discussed earlier, purchasers of HarperStudio books can buy the audio version or the e-readers version for an additional $2 each. Even cheaper, for one price a customer can purchase a NelsonFree book and receive a code to download the audio and the e-book versions for free.
My favorite take on the issue is David Pogue’s humorous battle between a Kindle2 and a book. Mr. Pogue demonstrates each of their strentghs and argues that one won’t eliminate the other.
Tags: e-book, Kindle, publishing
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